Excerpt from: Bill Mitchells’ Notes From Facebook: Leveraging the World’s Largest Marketing Platform

So what is the worlds largest and most cost efficient marketing platform?
Is it television? Nope.
Is it Billboards? Nope.
What about “Word of Mouth” advertising? Still no dice

The largest and most cost efficient marketing platform is text messaging.
Some statistics to share, courtesy of Wikipedia:

1. 2.4 BILLION people worldwide own some sort of SMS text messaging enable device.
2. Since 2006, the text message advertising has exploded into a 80 billion dollar industry.

In this article, I am going to teach you how you can immediately take advantage of this technology to further grow your business.

There are two ways you can transmit text messages to text messaging devices:

1. You can send text messages via electronic mail and
2. You can send them via Instant Message

Get the full story at RexHarrisLIVE.com

Helpful resources for the building of a new home based business

Have you ever purchased a new bi-cycle unassembled? Imagine the headache it would cause for the mechanically un-inclined were there no directions to follow. They would have no idea as to the tools needed, for starters. To most, it would like like a "mess" in a box.

This is why having a guideline to follow, when you are working to start a home based business, is so important. Most of the things we need or do in life are much easier when we have guidelines to follow.

If your plan includes the use of the Internet to promote your home based business then you will need to know...

*How to advertise on the Internet*How to get listed in the search engines
*How to target the traffic, from the search engines, that you need
*How to either build or buy a website
*Where to buy a domain name and web hosting*How to accept online payments
*How to generate and manage a database

... and more.

It seems simple enough, right? In theory, it's not difficult if you have directions to follow. How hard can it be to build a website? Well, if you don't know how, it can be very difficult.

What about building a mailing list? A mailing list is vital to the success of any Internet based business.

And what does it really take to get the targeted traffic from the search engines? How are you going to tap into that stream of people who are looking for what you are selling?

The questions are best answered by someone who has gone before you, with success. Finding a business coach/mentor is the easiest way to get things up and running correctly.

Major companies use consultants and experts, all of the the time, to guide them through transitions and products... it's part of being in business.

If you are here today and are considering a home based business of your own, I am here to help!

www.rexharis.net

How to implement video marketing strategies through websites and blogs by Rex Harris

Video marketing is becoming increasingly popular online.  With the availability of video sharing sites like YouTube, Revver, MetaCafe, TubeMogul and more, anyone can create and share video with the right tools.

That being said, while I applaud anyone making the effort to use these resources, there is a right way and a wrong way to do things.

Content is king these days and the better the content in your video and descriptions (especially on YouTube) the better, and more numerous, will be your listing on the major search engines.  YouTube is a quick ticket to the front pages of the search engines, but you have to create your channels and video pages correctly.

One common mistake that people are making with video marketing is trying to hard to advertise and sell.  You will do much better sharing quality content that is of actual benefit to the viewer versus the "run of the mill" advertising that is considered spam on most sites.

A great camera to get started with can be found on the FlipVideo website.  These little pocket sized cameras create great video, up to an hours worth... and they go anywhere!  Powered by two double A batteries, if you run out of juice in the field, it's a simple fix.

I also recommed the use of Windows Movie Maker (available in service pack 3 for XP).  This is a great way to take common video and give it some flare!  The video included in this blog was created using a combination of photo's, text, video footage using my Flip camera and Windows Movie Maker.

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If you would like to learn more about video marketing strategies for the Intenet, feel free to contact me using Skype ID swimwithus or visit my website at http://www.rexharris.net